December 12th, 2018
Redleafdigital is Dominic Smith – an E-Commerce and Internet Marketing Consultant based in the North West and covering Manchester, Cheshire, the North West and the UK.
I have delivered significant growth over the years for a multitude of clients in the retail sector and, with over 12 years experience helping businesses with their Internet Marketing and E-Commerce, I would like use my experience to help deliver growth for your company.
How I can help improve your E-Commerce
Working primarily in retail, I have consistently delivered impressive results for many of the companies I have worked for. I now enjoy applying that skillset for small / medium sized businesses who want help with improving their online presence, improving their E-Commerce strategy and guidance on Internet Marketing.
You may be having issues with poor onsite conversion, poor web platform, too many customers not purchasing or on-site trading is poor. I can use my experience to identify issues with your E-Commerce operation and help you overcome these – ultimately driving more sales to your business.
How I can help improve your Internet Marketing
Understanding what channels drive valuable traffic and how they interact with one another is key and, with so many channels available, I can help you with your Internet Marketing strategy. From Paid Search to Marketplaces, Affiliates, Social and Display I can work with you cost effectively to drive increased growth for your business.
Recent E-Commerce achievements
The approach I take is looking at all aspects of your E-Commerce operation and assessing the good and the bad and quiickly implementing a growth strategy based on your objectives. Below are some of my successes over the last few years since starting Redleafdigital (2015):
- 66% increase in sales revenue YOY
- 12% increase in conversion rate YOY
- 308% increase in leads acquired YOY
- 24% reduction in lapsing customers YOY
- 31% reduction in lapsed customers YOY
- 12% increase in new customers YOY
- 17% increase in units per order YOY
- RAF program introduced – delivering extra 7% new customers
- Traffic up from -29% MOM to +22%
- 32% reduction in website bounce rate
- 326% increase in Local SEO presence
- 150% increase in Non Brand organic traffic
Previous E-Commerce achievements
Prior to launching Redleafdigital, with a strong retail background, I have helped various companies improve their online presence – below are just some of these achievements:
- 66% YOY sales growth with luxury retailer
- 35% YOY channel growth with jewellery retailer
- 45% YOY sales growth with home and garden retailer
- 30% YOY conversion improvement with home and garden retailer
- Brought homewares retailer into profitability from budgeted -£200k loss
- Launched affiliate program to eventually drive £300k pw with NBrown group
- Launched comparison search program to drive £150k pw with NBrown group
- 21% YOY sales growth with plus size clothing retailer
- 36% YOY growth in website visits with plus size retailer
- 26% increase in Paid Search sales with plus size retailer
- 106% growth in Affiliate sales for NBrown group
- 177% growth in Ebay sales for plus size retailer
- 175% growth in Amazon sales for plus size retailer
- Introduced ECRM program (2 companies) leading to 25% increase on second orders
- Conversion improvement of 45% in 1 year after considerable CRO testing
- SEO strategy overhaul saving plus size retailer £36k p annum / improving conversion by 50%
These are only some achievements – have a look here for more details on my E-Commerce achievements. I have delivered substantial growth as you can see from above and I would now like to help YOUR business achieve similar results – from improving your conversion rate to increasing traffic to your website.
Why hire me as your E-Commerce or Internet Marketing Consultant?
- EXPERIENCE – Hopefully you can see from my achievements that I know how to deliver real E-Commerce business growth. I am passionate and have a solid background in Internet Marketing and E-Commerce.
- PASSION – Your success is my success – I LOVE delivering growth and helping small businesses with my experience. I want YOU to succeed and understand how you are achieving that success
- PRAGMATIC – I work with your EXISTING team and keep you in the loop at every stage – whatever budgets we agree to will be managed cost effectively to deliver positive ROI and you will be involved throughout.
- SKILLSET – Not only do I have 12 years E-Commerce and Internet Marketing experience, but I have manged many other areas of E-Commerce such as Customer Services, P and L accountability etc – this helps!
Oh … and finally – I love what I do !!!!