Redleaf Digital
Ecommerce Growth Leadership · DTC & B2B · Full Time, Part Time & Interim
Digital Growth Leadership
What Clients & Colleagues Say
Helping businesses grow is what motivates the work I do — but the most meaningful measure comes from the people I've worked alongside. These testimonials come from clients, colleagues and partners across a range of ecommerce and retail environments.
"Dominic brought both an insightful perspective along with energy to deliver it — a great combination. He will help get under the skin of what's working and what's not, along with the priorities."
MW
Mark Wooton
Commercial Director · Notcutts
Digital Growth Leadership
Every Testimonial, In Full
From FTSE250 enterprises to founder-led startups — across DTC, B2B, fashion, fragrance, travel and electronics.
★★★★★
Leadership
"
In the time I worked with Dominic I found him enthusiastic and driven to deliver exceptional results utilising his broad knowledge base. I would not hesitate in recommending for a challenging E-commerce role!"
JM
Jason MoonDirector · Notcutts
★★★★★
Character
"
Dominic is a terrific person to work with and I've enjoyed every moment. He's very intelligent, direct and considerate and he's extremely passionate about doing a great job. I highly recommend Dominic."
SB
Simon BirdFounder · Revlifter
★★★★★
Ecommerce Leadership
"
Dominic is a seriously strong eCommerce lead. Clear thinker, high standards, and relentless about the customer experience. I'd recommend him to any brand that wants proper Digital Leadership."
SM
Sami MahdiFounder · WeFlare
★★★★★
B2B · Global
"
I worked closely with Dom for 12 months on a complex global project for Farnell. Dom's eCommerce knowledge is at expert level but he also carries a deep understanding of commercial principles."
LG
Luke GriggGrowth Officer · Circuitwise
★★★★★
Strategy
"
Dominic brought both an insightful perspective along with energy to deliver it — a great combination. He will help get under the skin of what's working and what's not, along with the priorities."
MW
Mark WootonCommercial Director · Notcutts
★★★★★
Agency Partner
"
I've had the pleasure to work with Dom for a number of years. Always impressed with his energy and attention to detail, Dom transforms complex situations into clear strategies to deliver performance for businesses."
IL
Ian LloydManaging Director · IDHL
★★★★★
B2B · Enterprise
"
Dominic is a driven individual with the experience and personality to make a positive impact on your retail business. He brings with him the experience to challenge your current ecommerce setup while nurturing the team."
IB
Ian BaxterGroup Head of Digital · Premier Farnell
★★★★★
DTC · Global
"
Dominic is a resilient and determined Digital eCommerce expert who strives for success in the business he's working within. I'd strongly recommend Dominic for any business wishing to exceed its online capability."
RL
Richard LeighDigital Director · British American Tobacco
★★★★★
B2B · Enterprise
"
Dom's vast eCommerce experience, coupled with his understanding of business operational and commercial inner-workings, enabled him to quickly provide value in a complex global organisation like Farnell."
AT
Amalia TileagliaDigital Lead · Premier Farnell
★★★★★
Global Scale
"
The initiatives we worked on together were at a global scale and through those initiatives, he was able to drive key business and performance metrics across the entire Farnell business."
RO
Rob LawrenceDirector · Bloomreach
★★★★★
Turnaround
"
I was impressed by Dominic's ability to build strong teams and change ecommerce sales trend from declining to growth. All projects under Dominic's management were delivered on time, high quality and within agreed budget."
SD
Sergeiy DymytraschukGeneral Manager · British American Tobacco
★★★★★
Interim
"
He brings with him the experience to challenge your current setup while nurturing the talent that already exists. I would have no hesitation recommending Dominic for either Interim, Consultancy or Head of Ecomm roles."
PB
Paul BrookesDirector · The Conran Shop
★★★★★
Commercial
"
I have worked with Dom in my role as Commercial Finance support for our eCommerce team. I enthusiastically recommend Dom for his outstanding contributions to our eCommerce team."
MR
Mike RichmanFinance Manager · Premier Farnell
★★★★★
Acquisition
"
I worked with Dom at NBrown and he was passionate about Digital Marketing as a growth channel driving new customer traffic at agreed CPAs — Dom definitely knows how to grow your business online and drive sales."
TW
Tony WoodAI Specialist · Lloyds Banking Group
"Dom's vast eCommerce experience, coupled with his understanding of business operational and commercial inner-workings, enabled him to quickly provide value in a complex global organisation like Farnell."
AT
Amalia Tileaglia
Digital Lead · Premier Farnell
Digital Growth Leadership
See More on LinkedIn
All testimonials are verified and available on my LinkedIn profile. Connect with me to see the full recommendation history from clients and colleagues.
Ready to Start Growing?
The first conversation is always free. No pitch — just a clear picture of where your business is and what I'd focus on first.
No long contracts · Flexible engagement · Results-focused