• 7 Ecommerce Ecommerce KPIS your business should be tracking

    11 Mar 2019 Dominic Comments Off on 7 Ecommerce Ecommerce KPIS your business should be tracking

    7 ecommerce kpis you need to be tracking E-commerce KPIs (Key Performance Indicators) are measurable metrics used by online businesses to assess their performance, identify areas for improvement, and track their progress toward achieving specific goals. These KPIs help businesses understand their overall health, customer behavior, and financial performance. Here are some essential e-commerce KPIs […]

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  • 2018 end of year ECommerce review

    16 Jan 2019 Dominic Comments Off on 2018 end of year ECommerce review

    end of year commercial review End-of-year reviews are a vital part of any business, especially in “brand recovery” environments where the goal is to reverse a decline in performance. A recent client of mine was facing a year-over-year (YOY) decline caused by various factors: Lack of investment Lack of innovation Poor stock control Inadequate systems […]

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  • Digital Marketing Plan – 6 steps for an effective plan

    10 Mar 2017 Dominic Comments Off on Digital Marketing Plan – 6 steps for an effective plan

    6 steps for a Digital Marketing Plan

    Developing a digital marketing plan is essential for any small business – without a plan, you may end up wasting a lot of money. You need to start driving qualified traffic to your site to get those sales – these are my top 6 tips to do this by focusing on a simple digital marketing […]

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