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What are the main differences between Instagram and Pinterest?
7 Jan 2016 Dominic Comments Off on What are the main differences between Instagram and Pinterest?
Some small businesses when looking at ways to improve the reach of their brands online look to social media as a channel thinking there is a quick fix and in the last few years there has been a huge jump in the popularity of both Pinterest and Instagram. However when speaking to small business there […]
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Using Social Media to improve your local store presence
21 Dec 2015 Dominic Comments Off on Using Social Media to improve your local store presence
Social media has come to be one of the most essential marketing techniques for all types of businesses, including retailers to engage and communicate with customers and prospective customers. 2 billion people are now ‘active’ social media users across the Globe (The State of Social Media, Nov 2015) Although it may be difficult to establish […]
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Tips for using Social Media to increase sales
9 Jan 2015 Dominic Comments Off on Tips for using Social Media to increase sales
Social media can be a very powerful effective and cost efficient solution for small retailers or brands to get their brand visible in a very competitive marketplace. You need not spend a lot on expensive recruitment channels and by looking at how you combine offers, deals, discounts with some of your more traditional marketing channels, […]
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Using Social Media and Email for local marketing
19 Nov 2014 Dominic Comments Off on Using Social Media and Email for local marketing
Whilst brand marketing initiatives and above the line campaigns are important for any business, small businesses must not forget the importance of local initiatives and using social media and email effectively to drive traffic and increase your customer base at a local level. If you are a small business with multiple sites / branches, then […]
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