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4 Data Science challenges to overcome in early stages
25 Oct 2023 Dominic Comments Off on 4 Data Science challenges to overcome in early stages
Embedding Data Science can be difficult – here are my tips to ensure success
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2018 end of year ECommerce review
16 Jan 2019 Dominic Comments Off on 2018 end of year ECommerce review
2018 End-of-Year Ecommerce Review — Brand Recovery in Practice · Redleaf Digital Ecommerce Growth Leadership · DTC & B2B · Full Time, Part Time & Interim The Growth Ledger›Leadership KPI Framework · Brand Recovery · Ecommerce Leadership 2018 End-of-YearEcommerce Review —Brand Recoveryin Practice DSDominic SmithEcommerce Growth Leader January 2019 7 min read End-of-year reviews are […]
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Email Database increase by 40% in 6 months!
7 Jan 2019 Dominic Comments Off on Email Database increase by 40% in 6 months!
I recently came across some work I did for a previous client (Notcutts) which I thought I would post to show how I managed to grow their database by 40% by implementing a multichannel data capture campaign. Notcutts are a well established chain of national garden centres with turnover around £60 million. Their office is […]
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Local SEO presence improved by 500%
27 Dec 2018 Dominic Comments Off on Local SEO presence improved by 500%
Local SEO Presence Improved by 500% — VIP Vaping · Redleaf Digital Ecommerce Growth Leadership · DTC & B2B · Full Time, Part Time & Interim Case Studies › Local SEO Local SEO · Store Locator · Omni-Channel Local SEO PresenceImproved by 500%in Four Months Turning 120 disconnected store pages into a structured Local SEO […]
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Delivering double digit growth with 24% less website traffic
19 Dec 2018 Dominic Comments Off on Delivering double digit growth with 24% less website traffic
Key KPI growth growth with 20% less traffic Retail in 2018 as we all know has been challenging for many companies. Lack of demand, poor footfall and reduced appetite for the high street has affected UK retailers – with many having to invest more and more to get those new customers and repeat demand. However […]
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Bounce rate reduction of 32% with a website redesign
12 Dec 2018 Dominic Comments Off on Bounce rate reduction of 32% with a website redesign
Bounce rate is a metric most companies keep an eye on and try to reduce as best they can – basically it is the percentage amount of sessions which are hitting your website and leaving (ie bouncing). Reducing bounce rate is one of the goals of every website as it means more traffic are engaging […]
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5 key Digital Transformation Challenges
29 Nov 2018 Dominic Comments Off on 5 key Digital Transformation Challenges
5 Key Digital Transformation Challenges — Redleaf Digital Ecommerce Growth Leadership · DTC & B2B · Full Time, Part Time & Interim The Growth Ledger›Strategy Digital Transformation · Strategy · Leadership · Change Management 5 Key DigitalTransformationChallenges DSDominic SmithEcommerce Growth Leader November 2018 6 min read This year has been a tough one for retail, […]
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Selling your Digital Marketing Strategy to senior management
28 Sep 2018 Dominic Comments Off on Selling your Digital Marketing Strategy to senior management
One of the most challenging aspects of implementing any new digital strategy within an organisation is selling your vision into senior management. YOU know what needs to be done however how do you simplify and concentrate on just a few quick wins? You have already considered all the other main requirements for your new digital strategy such […]
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Non Brand traffic increase of 150%
31 Aug 2018 Dominic Comments Off on Non Brand traffic increase of 150%
Brand traffic to your website is a good measure of whether or not your marketing activity is engaging with consumers and customers are engaging with your brand. However what you need to clarify is what exactly is meant by brand and non brand? Brand traffic – brand traffic is anyone typing into Google your brand […]
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Driving an extra 7% new customers with Mention Me
19 Jul 2018 Dominic Comments Off on Driving an extra 7% new customers with Mention Me
If you are looking to get more referrals from your existing customer base then one company I can recommend is Mention Me. I have worked with them a few times over the last few years and they focus on just that – implementing a solution in their backend which can be added to your site […]
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